PEPSI —
The Art of Football
The Art of Football
Pepsi’s 2014 Art of Football campaign pairs artist Merijn Hos and elite athelete Robin van Persi to create kinetic artwork inspired by the art of the game. Original artworks were auctioned for charity and digital versions were applied to advertising, product, and a capsule fashion collection in partnership with B&O, Del Toro, and Penguin available at Bloomingdale’s NYC and Colette Paris.
Role: Senior Art Producer
Artist: Merijn Hos
Agency: Hugo & Marie
Year: 2014